文档
测试

定向-查询定向列表

POST
localhost:8000/zuanzhan/zuanzhan/target/getUpgradeTargetList

请求参数

参数名
类型
描述
必填
campaignType
String
必填,cpc/cpm
必填

说明 / 示例

**请求示例** url: localhost:8000/zuanzhan/zuanzhan/target/getUpgradeTargetList **request** ```javascript {"campaignType":"cpc"} ``` **response** ```javascript { "code": 0, "msg": "success", "debugMsg": null, "data": [ { "targetDesc": "相似店铺", "targetName": "相似店铺", "targetType": "SHOP_COLLECTION" }, { "targetDesc": "最近30天用户对不同形式内容的浏览偏好", "targetName": "内容形式偏好", "targetType": "CONTENT_FORM_FANS" }, { "targetDesc": "根据手淘上不同场景下的行为,从风格/人生阶段/购买力/兴趣偏好等多角度抽象不一样的消费特征人群", "targetName": "特征人群", "targetType": "CROWD_TRAIT" }, { "targetDesc": "基于达摩盘丰富标签,由平台配置推荐的个性化人群包,满足您在活动节点或者行业上的圈人需求。", "targetName": "达摩盘_平台精选", "targetType": "DSP_DMP" }, { "targetDesc": "关键词定向", "targetName": "关键词定向", "targetType": "KEYWORD" }, { "targetDesc": "相似宝贝", "targetName": "相似宝贝", "targetType": "LIKE_SIMILAR_ITEM" }, { "targetDesc": "基于用户近90天在优酷上搜索明星/观看明星相关节目及视频,或者近30天在淘宝搜索明星/浏览明星相关宝贝等行为进行综合排序,找到用户偏好的明星", "targetName": "明星偏好", "targetType": "SUPER_STAR" }, { "targetDesc": "基于用户近30天在叶子类目下的浏览/加购/收藏/成交行为,通过模型对行为统计进行综合排序,找到用户偏好宝贝的属性", "targetName": "商品属性", "targetType": "PRODUCT_STYLE" }, { "targetDesc": "从用户活跃情况圈选不同层级的粉丝和潜在粉丝,满足内容场景下粉丝运营需求", "targetName": "粉丝分层", "targetType": "FANS" }, { "targetDesc": "综合用户在优酷上观看电视剧/电影/动漫/综艺节目,通过模型对行为统计进行综合排序,找到用户偏好的文娱节目", "targetName": "文娱节目", "targetType": "ENTERTAINMENT_PROGRAM" }, { "targetDesc": "基于用户近30天在叶子类目下的浏览/加购/收藏/成交行为,通过模型对行为统计进行综合排序,找到用户偏好宝贝的风格", "targetName": "商品风格", "targetType": "PRODUCT_ATTRIBUTE" }, { "targetDesc": "从店铺/宝贝维度圈选优质人群,满足店铺消费者重定向需求", "targetName": "店铺行为", "targetType": "SHOP_BEHAVIOR" }, { "targetDesc": "宝贝偏好", "targetName": "宝贝偏好", "targetType": "LIKE_MY_ITEM" }, { "targetDesc": "根据用户最近30天在内容领域上的浏览偏好,圈出领域内TOP达人下的粉丝", "targetName": "内容领域金牌达人粉丝", "targetType": "GOLDEN_EXPERT_FANS" }, { "targetDesc": "根据用户最近30天在内容领域上的浏览偏好圈出的消费者", "targetName": "内容领域活跃用户", "targetType": "ACTIVE_FANS" }, { "targetDesc": "基于用户近30天在叶子类目下的浏览/加购/收藏/成交行为,通过模型对行为统计进行综合排序,找到用户偏好的叶子类目", "targetName": "叶子类目偏好", "targetType": "LEAF_CATEGORY" }, { "targetDesc": "基于达摩盘自定义组合圈定的各类人群", "targetName": "达摩盘定向", "targetType": "ADV_DMP" }, { "targetDesc": "不限人群投放", "targetName": "通投", "targetType": "ALL" }, { "targetDesc": "系统根据您的店铺现状为您挑选的优质人群。勾选店铺时建议您投放到店铺页面效果更佳。", "targetName": "智能定向-店铺优质人群", "targetType": "SHOP_INTELLIGENCE" }, { "targetDesc": "系统根据您选择的宝贝为您挑选的优质人群。勾选宝贝时建议您投放到宝贝详情页效果更佳。", "targetName": "智能定向-宝贝优质人群", "targetType": "ITEM_INTELLIGENCE" } ] } ```